MEDIA / ON-CAMERA TRAINING
Let me share the number #1 reason that media guests aren’t invited back. You’re boring!
You might be thinking, “Wait, a second. I’m an expert in X and educated at Y University.” My response is — so what? Just because you got something to say, doesn’t mean that you’re the best one to say it on camera.
Being a media expert is more than being a talking head. You’ve got to have a media presence. You have to be able to engage and entertain while educating the viewers with your expertise. Your opinion delivered in memorable sound bytes gets attention. Engaging body language and modulating your voice makes you memorable.
I’ve coached physicians, attorneys, and subject matter experts on their media presence so they’re invited back again and again.
What are you waiting for? Call me now to learn more about my course How NOT to Suck on TV™.
Rave Reviews. Real Results.
“I gotta say, I always love her perspective … she really gives an insight that you didn't know was necessary until you hear what she has to say. And she doesn't do it in a way that's boring — it's very exciting! You can tell her enthusiasm and her love for her job. We love having her … so if you need someone to talk body language, Blanca Cobb is the one for you.”